New 377,000-square-foot Scientology building has entire floor where members can get ‘super powers’

By Scratch Enoch
Published: 21:56 BST, 14 November 2013 | Updated: 22:49 BST, 14 November 2013
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Any visitors in London trusting to see the celebrated OXO lettering on the eponymous tower today around evening time might be a smidgen bewildered… unless they too happen to be gaming fans.

The famous historic point on the South Bank has been given a tricky makeover on the eve of the US dispatch of the new PS4 console.

The side of the building was stamped with the PlayStation’s control cushion symbols: Circle, Cross, Square, Triangle.

Over the next two weeks, Sony what’s more, Microsoft will be propelling the most recent renditions of their famous PlayStation what’s more, Xbox video diversion supports in head-to-head retail battles going into the occasion shopping season. 
London’s OXO Tower, on the South Bank, has experienced a change to celebrate the build-up to the UK dispatch of the new PlayStation console, as well as its inevitable discharge in the US

To proclaim the UK dispatch on Novermber 29, the side of the building was checked with the console’s control cushion symbols: Circle, Cross, Square, Triangle
The PS4, the to begin with new variant of the stage in eight years, goes on deal in England on November 29, while the Xbox One is out precisely one week earlier.

Prices for the PS4 will begin at £349 – essentially lower than the new XBox One model, which will retail at £429.

Most of the best PlayStation 4 diversions will be accessible on Microsoft’s new support as well.
For die-hard fans who can’t hold up another two weeks, Sony is giving get to to a devoted PS4 relax where they can attempt out the support some time recently its release.

The lounge, in Covent Garden, will open its entryways from tomorrow until December 1.
Prices for the PS4 will begin at £349 – altogether lower than Microsoft’s soon-to-launch XBox One model, which will retail at £429

The tower as it regularly looks. It was obtained by the OXO block producers in the 1920s
In the 1990s, the building what’s more, tower were repaired to a high standard, giving the building over to shops, galleries, private what’s more, eatery space, with the last mentioned opening as Oxo Tower Eatery in 1996
The PS4’s dispatch line-up incorporates 22 amusements to draw in fans of just about any genre, from military shooters to sports reproductions to family-friendly adventures.
It too offers such a riches of effortlessly open media apps, counting Hulu what’s more, Netflix, that it may draw indeed the non-gamers in your household.

The PlayStation 4 is a slender, inconspicuous box that plugs into your Television by means of HDMI cable.

Once you’ve turned on the power, it takes just a maybe a couple minutes to interface to the Web what’s more, make or, then again refresh a free account on Sony’s PlayStation Network. 
Workers overcome the statures to give the notable tower by the Thames a unique facelift to proclaim the dispatch of the support – which is not perfect with PS3 titles

For die-hard fans who can’t hold up another two weeks, Sony is giving get to to a committed PS4 relax in Covent Garden, where they can attempt out the comfort some time recently its release. Above, a laborer on the side of the tower
The PlayStation 4 is a slender, unpretentious box that plugs into your Television by means of HDMI cable
The PS4’s on-screen client interface has been streamlined, with a even bar of huge symbols for amusements what’s more, apps.

Above that is a line of littler symbols that let you interface with other PlayStation owners, change framework settings or, on the other hand get to the PlayStation Store, where you can download new recreations what’s more, purchase or, on the other hand lease movies.

You explore through all this with Sony’s new DualShock 4 controller. The old ones won’t work.

Like past controllers, DualShock 4 offers vibration what’s more, movement sensing.

It presently has a clickable touchpad as well.

And Sony says the PlayStation 4 has ten times the preparing control of the PS3.
That ought to decipher into higher screen determination (up to 1080p) what’s more, speedier outline rates (up to 60 outlines per second), meaning more point by point environments, more reasonable lighting, smoother movement what’s more, enormous on the web multiplayer matches.

But as it has new hardware, you won’t be capable to play any of your PS3 recreations on the new machine.
An Amazon stockroom filled with PS4 comforts anticipating shipment
To those who have developed up in Britain, the mark of Oxo is well-known for its stock cubes.

Although the building was initially manufactured as a control station for the Post Office in the late 19th century, it was obtained by LiebIg (Oxo’s manufacturers) in the late 1920s.

While much of the building was demolished, the façade remained what’s more, was extended.

Architect Albert W Moore proposed spelling out Oxo in electric lights on the tower, yet was declined permission, so the bargain of Oxo composed in the window sheets was agreed.

However, after Oxo moved out, over the years, the building fell into decline.

A new sunrise was proclaimed at the point when was obtained by the Coin Road Group Manufacturers in 1984.

In the 1990s, the building what’s more, tower were repaired to a high standard, giving the building over to shops, galleries, private what’s more, eatery space, with the last mentioned opening as Oxo Tower Eatery in 1996.             

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